General Coach of America

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General Coach of America is a brand name of buses manufactured and sold by Champion Bus of Imlay City, Michigan.[1] Historically, General Coach has also served as a manufacturing division of Champion, producing various Champion models.[2][3][4]

Current Models

Buses made under the General Coach name include:

Past Models


  • Address: PO Box 158, 331 Graham, Imlay City, MI 48444
  • Email:
  • Fax: 810-724-1844
  • Phone: 810-724-6474 or 1-800-776-4943

External Links